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Who Cares About Your Logo

No one really cares that much about your logo. That's a harsh statement but it is (mostly) true. If you’re Apple, then your logo does become quite important as people are willing to spend more money on products that have your logo. Otherwise, do not put t…


The World's Ugliest Colour

It's been lovingly described as "dirty", "tar", and even "death", just to name a few associations. Pantone 448C, also called opaque couché, may get a raw deal, but this sewage-tinged hue actually has an important mission as experts chose the green-brown s…


Does Your CV Look This Good?

When was the last time you saw a CV that really stood out? One job seeker managed to bag himself a role at GQ without even needing an interview - thanks to some ingenious thinking! Sumukh Mehta created a full 20-page mock-up of an edition of GQ, with info…


My Wife Won't Let Me Eat This

What does a man running a burger stand know about writing attention grabbing headlines? Well, this article shows you a funny anecdote explaining exactly how one guy managed to increase footfall to his burger stand by just thinking about what his target au…


The Humble Apostrophe

A Northern Ireland council has made an apostrophe gaffe costing the taxpayer £1200 in reprints. Armagh, Banbridge & Craigavon Borough Council's grammatical error appeared on an advert for a performance of Charles Dickens' Great Expectations. See if you ca…
1200 in reprints. Armagh…Great Expectations. The council chose to reprint its promotional material …on of a literary giant. Money was spent on reprinting advertising boards

The Best Customer Service Ever

This article is about a stunning piece of customer service I recently experienced from Laurel House Charcoal Grill in St Albans. Before I tell you the story, click on the link inside this article to see the awesome gourmet burgers they serve as you will b…
the same ethos we have at D2R when producing print projects for our customers …get our clients the best response from their print. After all